Growth Update · As of 23 July 2026 · Data through 22 July (UTC) · All trading data on-chain verified
TrueAI first $100k revenue month — July volume 4.6× June, $2M ARR pace.
• Month over Month comparison, Jun 1–22 vs Jul 1–22
• All data on-chain verified
• No marketing expenses to date
Key operating metrics — MTD comparison
Metric
Jun 1–22
Jul 1–22
Δ
Multiple
Swap volume ($)
3,254,087
15,001,879
+361%
4.6×
Fee revenue ($)
40,410
119,101
+195%
2.9×
Swaps executed (#)
13,593
28,830
+112%
2.1×
Unique visitors (#)
29,263
44,507
+52%
1.5×
Avg. daily active users (#)
4,072
4,719
+16%
1.2×
Avg. swap size ($)
239
520
+117%
—
Revenue & unit economics
Fee revenue, Jul 1–22 (MTD actual)
$119k
Forecasted income (at July pace), monthly / annually
$165k / $1.98M
Baseline pace ex record day, monthly / annually
$79k / $0.95M
Fee income in % of swap volume
0.79%
Fee income per swap
$4.13
Median swap size · largest swap
$237 · $45k
Users & engagement
Registered accounts
13,660
Unique visitors, Jul 1–22
44,507
Weekly active users (wk of Jul 13)
23,010 ATH
Daily active users (Jul 17)
10,351 ATH
Avg. daily active users, Jul 1–22
4,719
Avg. swaps per active day
1,311
Investment highlights
First $100k revenue month: $119k in fees collected Jul 1–22 — the $100k mark crossed with 9 days of July still to go (May: $3.7k, June: $59.5k).
Record day Jul 22: $7.81M volume and $64.5k fee revenue in a single day, from 151 traders — one day out-earned May and June combined. Record week Jul 16–22: $10.4M volume, $88.4k fees.
Fully organic, pre-marketing: zero paid acquisition to date. Current growth is product-led; marketing engine is upside, not baseline.
Broad retail flow: 28,830 trades in July; median trade $237, largest $45k. No whale dependence — no single trade above $45k; wash activity structurally eliminated by fee design.
Verifiable by construction: every reported swap, dollar of volume and fee is derived from public Solana transaction data and the production fee ledger — auditable end-to-end.
Sources: Jul 1–15 swap/volume/fee figures from the on-chain re-parse of public Solana transaction data (v3 parser, benchmark ledger); Jul 16–22 from the production fee ledger (genesis_fee_events), which reconciles with the on-chain parse within ~5% on overlapping days. User metrics from server-side activity tracking (user_activity_days); registered accounts from production profiles. June comparison figures from the same benchmark ledger as prior editions. Jul 23 (partial day) excluded.
Prepared by TRUE Labs AI. Figures unaudited. This document is for information purposes only and does not constitute an offer to sell securities.